Pearl VinkReputation management has become an integral part of the current media landscape.What is reputation management exactly?4 min read·Sep 8, 2022----
Pearl VinkLive chat: how does it work?You see it all the time: you visit a website and a pop-up in the bottom right corner of your screen asks if you need help. That’s live…5 min read·Sep 8, 2022----
Pearl Vink8 tips for Community Management 2.0The ideal social media community manager knows his target audience from the inside out and can tell which content and formats perform well…5 min read·Sep 8, 2022----
Pearl VinkCreate your own chatbot? Here’s how!The die is cast — you want to build a chatbot and implement it into your organisation. The good news is that new chatbot platforms are…6 min read·Sep 8, 2022----
Pearl Vink10 Smart examples of the use of chatbotsA virtual service representative who can handle questions, do prep work, and ease the pressure that’s on customer service? A solution that…8 min read·Sep 8, 2022----
Pearl VinkThe future of customer service lies in salesThe more people organise and consume online, the greater the demand for digital services. The rise of omnichannel, where customers are…4 min read·Feb 22, 2022----
Pearl VinkOnline customer service is more than just providing assistanceSocial media remains the terrain of the client, where s/he is free to post, complain and make requests. ‘online customer service’ has…4 min read·Oct 15, 2021----
Pearl VinkHow to develop a chatbot in 5 stepsCompanies are facing the challenge of an increasing need to be available to consumers at all times and of being present at a large number…6 min read·Oct 15, 2021----
Pearl VinkWhat is the difference between social media monitoring and social listening?As social media professional you have probably heard about social listening and social media monitoring. These two terms are often used…4 min read·Sep 27, 2021----
Pearl Vink3 challenging roles that the service agent must fulfill in the futureSocial media channels are developing rapidly. Instagram Reels, Twitter Fleets and LinkedIn and Google stories are just a few…5 min read·Jun 28, 2021----